I’m starting to think I’m living in some kind of parallel universe here. Days ago I saw a child who is barely past the toddler stage dressed up like a young woman in high heels, this morning I read about a UK chain store selling padded bra bikinis aimed at 7 year olds. They’ve been shamed by a public outcry into removing them from the shelves, but here’s the thing – they won’t have ordered and stocked them without a real belief that the public would be happy to buy them. The store in question, Primark, are not alone in making this kind of assumption about our now clueless and tasteless society. Asda (a subsidiary of Wal*Mart) have sold lace lingerie and push-up bras for young girls and Tescos a pole dancing kit in their toy section! When I compare this to my childhood of sensible Clarks or Start-Rite shoes, white cotton knickers and a vest for undies, full bathing suits in the Summer months and a fluffy teddy bear as my favourite toy …well, you can probably appreciate how old I suddenly feel.
Ref also: Times Online ‘Primark withdraws padded bikini for seven-year-old girls’